Swachh Bharat: UD Ministry releases Rs 160 cr for awareness campaign


The Ministry of Urban Development has so far released Rs. 160 crore to States and Union Territories to spread the awareness about Swachh Bharat Mission across the country.

“Awareness generation in urban areas is a priority under the implementation of Swachh Bharat Mission. Out of the total cost of Rs. 66,009 crore, Rs 1,800 cr has been earmarked for IEC (Information, Education and Communication) activities,” the ministry said in an official statement.

Of the 15 States and Union Territories that have undertaken awareness campaign in urban areas at the behest of the ministry, six States i.e.  Delhi, Madhya Pradesh, Karnataka, Tamil Nadu, Andhra Pradesh and Goa have emerged as lead performers.

Under the awareness generation campaign, 1,129 urban local bodies organised contests to sensitise students about the Swachh Bharat Mission in urban areas during the last week. A total of 3,53,788 students from 14,141 schools and colleges participated in the competition.

Karnataka led the campaign with the participation of 96,524 students in the competition followed by Delhi (47,000), Tamil Nadu (45,650), Madhya Pradesh (45,302), Goa (35,000) and Andhra Pradesh (30,871).

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